Achieving local market buy-in is critical when globalizing a travel program, but can be a complicated and delicate process to navigate.

Whether you're moving towards globalization or are already well into the process, this webinar "Strategize Global, Act Local", produced by The BTN Group and sponsored by RADIUS, will highlight key areas you'll need to understand in each local market.

Speakers:

• Sally Abella, Director, Global Travel, Harman International Industries, Inc.
• Albert Taras, Managing Director and Principal, TCG Consulting
• Doug Weeks, Director, Global Sourcing, Booz & Co., Inc.

Moderator:

• Irene Korn, Executive Editor, Content Solutions, The BTN Group